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About Us

Our Mission

  • Our goal is for you to feel welcome, comfortable and inspired when you come into our shop or visit us online.  
  • We are focused on delivering high quality products and maintenance at a great value. 
  • We carry everything you need to get started in the sport, or to take it to the next level.

Our Team

Carey Platto

President/Co-Founder

  • Sales
  • Marketing
  • MTB Coaching

Lifelong Active Lifestyle Industry veteran and avid cyclist. Veteran of Patagonia, New Balance, Puma, The North Face and Bicycle Blue Book.

David Fraioli

CFO/Co-Founder

  • Finance
  • Operations
  • Maintenance

Career CFO, avid mountain biker and Bay Area Native.



Matt Kelsay

Bicycle Mechanic

  • Maintenance
  • Customer Service

A Midwest transplant to the Bay Area, Matt is a Mechanical engineer turned bike mechanic. He is a Road and gravel bike enthusiast, and cut his teeth as a wrench at REI in Dublin.

Dima Volkov

Bicycle Mechanic

  • Maintenance
  • Customer Service

A lifelong Bay Area rider and bicycle mechanic, Dima is an accomplished road and gravel rider. This guy's forgotten more about fixing bikes than most of us have ever learned!

Photo of Carey, Dave and Jamie

Our Story

Dave and I have talked for years about opening a shop together. Even before the pandemic, direct to consumer bike brands were offering great value to riders. The problem is that you can't see or touch these bikes before you buy them. Our goal was to create a maintenance focused shop where riders could interact with bikes they can't see anywhere else in the country. So after a long ride on May 2, 2020 while we were having a couple of beers in Dave's driveway, First Mile Cycle Works was born! We partnered with Specialized in late 2022, and since then we've been off to the races. We love our Lamorinda community, and are so excited to help everyone make the most of this beautiful place where we live.



Why you'll love us

Bicycles

SPECIALIZED

  • As the East Bay's Tier 1 Specialized Dealer, we stock a wide selection of the brand's product line. If we don't have what you're looking for, we can get it for you quickly!
  • CATEGORIES

    • Mountain

    • Electric

    • Road

    • Gravel

    • Active

    • Kids

ADDITIONAL BRANDS

  • Commencal
  • Marin

We work closely with these brands, and are happy to order and service anything you're interested in from their catalogs.

Maintenance

  • Maximize time on your bike: As riders ourselves we never want to be away from our bikes longer than we need to. When you bring in your bike for an assessment, we'll either fix it on the spot or schedule your for the next available appointment. This means you never need to be away from your bike any longer than necessary.

  • Quick fixes when you need them: At First Mile, we process simple repairs in an hour or less, with no appointment.  

  • All brands welcome: Many bike shops prioritize maintenance for bikes they've sold. We will gladly service any bike, regardless of where you bought it.

  • Learn to do it yourself: Want to learn to do your own maintenance? Come to our DIY clinics! And if you don't have the tool you need, you can pick it up in the shop. 

Merchandise

  • Everything you need to get started: If you're just getting into cycling, you'll find the basics for everything you need to have a safe, positive experience.

  • Upgrade: If you're upgrading to your dream helmet, footwear, eyewear, etc., shop our curated selection of the industry's leading brands across all product categories.

  • Brands:

    • Garmin

    • Fox Racing

    • Ride Concepts

    • Rock Shox

    • Shimano

    • Smith Optics

    • Specialized

    • SRAM

    • OneUp

    • And more!

Community

  • Route guidance: We know lots of trail and road rides in the area we'd love to share with you. Come on a group ride or let us map one out for you.  

  • Meeting place: Come by the shop with your friends, grab something to drink and check out all the cool product on display. Chat with our mechanics, ask questions... anything you can think of!

  • Information hub: Peruse or add to our community pinboard! Check out up to date trail conditions, sign up for group rides or clinics, list a used bike or search for one…